Price your audience, not your inventory.

Turn your subscriber data into sponsor - ready audience segments in 45 days.

Built for newsletter publishers, by a newsletter publisher.

Integrations

Works with ActiveCampaign, Beehiiv, Mailchimp, & more.

Existing data

Uses the subscriber, survey, and engagement data you already collect.

How it works

Three steps from data to demand

Step

01

Connect your data

Connect your existing subscriber, survey, and engagement data.

Step

02

We define audiences

We build 3-5 sponsor-ready segments from your data.

Step

03

Sell defined buyers

Sell defined buyers instead of undifferentiated impressions.

Why publishers use this

Audience data becomes sponsor value.

Audience data becomes sponsor value.

Sponsors want more than reach

Publishers are increasingly asked who is actually in the audience -not just how big it is.

Most audience data is unused

Subscriber behavior, surveys, and engagement data already exist — but usually aren’t structured for sales.

Better audience definition improves sales conversations

Defined audience segments can help support pricing, targeting, and sponsor confidence.

Before / After

What you're actually selling

Before

10,000

Newsletter reaches 10,000 subscribers

After

After

250

CMOs and product leaders actively engaging with AI content in the past 30 days

Abstract light green and white background with subtle vertical lines.

Ready to price your audience?

Cohorta is working with a limited number of publishers to ensure hands-on implementation.

Abstract light green and white background with subtle vertical lines.

Ready to price your audience?

Cohorta is working with a limited number of publishers to ensure hands-on implementation.